{"id":12787,"date":"2026-10-26T13:20:17","date_gmt":"2026-10-26T12:20:17","guid":{"rendered":"https:\/\/berbes.com\/?page_id=12787"},"modified":"2026-11-03T17:17:14","modified_gmt":"2026-11-03T16:17:14","slug":"ai-visibility","status":"publish","type":"page","link":"https:\/\/berbes.com\/en\/ai-visibility\/","title":{"rendered":"AI Visibility"},"content":{"rendered":"[vc_row type=”in_container” full_screen_row_position=”middle” column_margin=”20px” equal_height=”yes” content_placement=”middle” column_direction=”default” column_direction_tablet=”default” column_direction_phone=”default” bg_color=”#3b0a45″ scene_position=”center” constrain_group_1=”yes” text_color=”light” text_align=”left” row_border_radius=”10px” row_border_radius_applies=”bg” row_position_desktop=”default” row_position_tablet=”inherit” row_position_phone=”inherit” overflow=”visible” class=”xs-hidden” overlay_strength=”0.3″ gradient_direction=”left_to_right” shape_divider_position=”bottom” bg_image_animation=”none” gradient_type=”default” shape_type=””][vc_column column_padding=”padding-4-percent” column_padding_tablet=”inherit” column_padding_phone=”inherit” column_padding_position=”left” flex_gap_desktop=”10px” column_element_direction_desktop=”default” column_element_spacing=”default” desktop_text_alignment=”default” tablet_text_alignment=”default” phone_text_alignment=”default” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_backdrop_filter=”none” column_shadow=”none” column_border_radius=”none” column_link_target=”_self” column_position=”default” gradient_direction=”left_to_right” overlay_strength=”0.3″ width=”2\/3″ tablet_width_inherit=”default” animation_type=”default” bg_image_animation=”none” border_type=”simple” column_border_width=”none” column_border_style=”solid” column_padding_type=”default” gradient_type=”default” offset=”vc_hidden-xs”][vc_row_inner equal_height=”yes” content_placement=”top” column_margin=”default” column_direction=”default” column_direction_tablet=”default” column_direction_phone=”default” text_align=”left” row_position=”default” row_position_tablet=”inherit” row_position_phone=”inherit” overflow=”visible” pointer_events=”all”][vc_column_inner column_padding=”no-extra-padding” column_padding_tablet=”inherit” column_padding_phone=”inherit” column_padding_position=”all” flex_gap_desktop=”10px” column_element_direction_desktop=”default” column_element_spacing=”default” desktop_text_alignment=”default” tablet_text_alignment=”default” phone_text_alignment=”default” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_backdrop_filter=”none” column_shadow=”none” column_border_radius=”none” column_link_target=”_self” overflow=”visible” gradient_direction=”left_to_right” overlay_strength=”0.3″ width=”1\/1″ tablet_width_inherit=”default” animation_type=”default” enable_animation=”true” animation=”fade-in-from-left” animation_easing=”default” bg_image_animation=”none” border_type=”simple” column_border_width=”none” column_border_style=”solid” column_padding_type=”default” gradient_type=”default” delay=”200″][vc_column_text css=”.vc_custom_1683810545676{margin-bottom: -1px !important;}”]\n

AI Visibility_<\/span><\/h1>\n[\/vc_column_text][divider line_type=”No Line” custom_height=”10″][\/vc_column_inner][\/vc_row_inner][divider line_type=”Full Width Line” line_thickness=”2″ divider_color=”white”][vc_row_inner equal_height=”yes” content_placement=”middle” column_margin=”60px” column_direction=”default” column_direction_tablet=”default” column_direction_phone=”default” text_align=”left” row_position=”default” row_position_tablet=”inherit” row_position_phone=”inherit” overflow=”visible” pointer_events=”all” css=”.vc_custom_1675810181348{margin-top: 40px !important;}”][vc_column_inner column_padding=”no-extra-padding” column_padding_tablet=”inherit” column_padding_phone=”inherit” column_padding_position=”all” flex_gap_desktop=”10px” column_element_direction_desktop=”default” column_element_spacing=”default” desktop_text_alignment=”default” tablet_text_alignment=”default” phone_text_alignment=”default” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_backdrop_filter=”none” column_shadow=”none” column_border_radius=”none” column_link_target=”_self” overflow=”visible” gradient_direction=”left_to_right” overlay_strength=”0.3″ width=”2\/4″ tablet_width_inherit=”default” animation_type=”default” enable_animation=”true” animation=”fade-in-from-bottom” animation_easing=”default” bg_image_animation=”none” border_type=”simple” column_border_width=”none” column_border_style=”solid” column_padding_type=”default” gradient_type=”default” delay=”400″][vc_custom_heading text=”Visibility and reputation in the age of AI” font_container=”tag:h4|font_size:26pt|text_align:left|line_height:30pt” use_theme_fonts=”yes”][\/vc_column_inner][vc_column_inner column_padding=”no-extra-padding” column_padding_tablet=”inherit” column_padding_phone=”inherit” column_padding_position=”all” flex_gap_desktop=”10px” column_element_direction_desktop=”default” column_element_spacing=”default” desktop_text_alignment=”default” tablet_text_alignment=”default” phone_text_alignment=”default” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_backdrop_filter=”none” column_shadow=”none” column_border_radius=”none” column_link_target=”_self” overflow=”visible” gradient_direction=”left_to_right” overlay_strength=”0.3″ width=”2\/4″ tablet_width_inherit=”default” animation_type=”default” bg_image_animation=”none” border_type=”simple” column_border_width=”none” column_border_style=”solid”][nectar_cta btn_style=”underline” underline_visibility=”default” heading_tag=”h6″ link_type=”regular” button_color=”default” button_border_thickness=”0px” alignment=”right” alignment_tablet=”default” alignment_phone=”default” display=”block” display_tablet=”inherit” display_phone=”inherit” icon_family=”none” link_text=”Publication” url=”#publicacion” margin_bottom=”15″][nectar_cta btn_style=”underline” underline_visibility=”default” heading_tag=”h6″ link_type=”regular” button_color=”default” button_border_thickness=”0px” alignment=”right” alignment_tablet=”default” alignment_phone=”default” display=”block” display_tablet=”inherit” display_phone=”inherit” icon_family=”none” link_text=”Downloads” url=”#descargas”][\/vc_column_inner][\/vc_row_inner][divider line_type=”Full Width Line” line_thickness=”2″ divider_color=”white”][vc_row_inner equal_height=”yes” content_placement=”top” column_margin=”default” column_direction=”default” column_direction_tablet=”default” column_direction_phone=”default” text_align=”left” row_position=”default” row_position_tablet=”inherit” row_position_phone=”inherit” overflow=”visible” pointer_events=”all” css=”.vc_custom_1675810671644{margin-top: 20px !important;}”][vc_column_inner column_padding=”no-extra-padding” column_padding_tablet=”inherit” column_padding_phone=”inherit” column_padding_position=”all” flex_gap_desktop=”10px” column_element_direction_desktop=”default” column_element_spacing=”default” desktop_text_alignment=”default” tablet_text_alignment=”default” phone_text_alignment=”default” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_backdrop_filter=”none” column_shadow=”none” column_border_radius=”none” column_link_target=”_self” overflow=”visible” gradient_direction=”left_to_right” overlay_strength=”0.3″ width=”1\/1″ tablet_width_inherit=”default” animation_type=”default” enable_animation=”true” animation=”fade-in” animation_easing=”default” bg_image_animation=”none” border_type=”simple” column_border_width=”none” column_border_style=”solid” column_padding_type=”default” gradient_type=”default” delay=”600″][nectar_scrolling_text scroll_direction=”ltr” scroll_speed=”slow” text_color=”#04f8ce” text_repeat_number=”6″ text_repeat_divider=”custom” text_space_amount=”none” text_repeat_divider_scale=”full” style=”default” outline_applies_to=”text_only” overflow=”hidden” background_image_animation=”None” text_repeat_divider_custom=”\u00b7” custom_font_size=”2vh”]\n
Visibility and reputation in the age of AI<\/h5>\n[\/nectar_scrolling_text][\/vc_column_inner][\/vc_row_inner][\/vc_column][vc_column column_padding=”padding-2-percent” column_padding_tablet=”inherit” column_padding_phone=”inherit” column_padding_position=”all” flex_gap_desktop=”10px” column_element_direction_desktop=”default” column_element_spacing=”default” desktop_text_alignment=”default” tablet_text_alignment=”default” phone_text_alignment=”default” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_backdrop_filter=”none” column_shadow=”none” column_border_radius=”none” column_link_target=”_self” column_position=”default” gradient_direction=”left_to_right” overlay_strength=”0.3″ width=”1\/3″ tablet_width_inherit=”default” animation_type=”default” bg_image_animation=”none” border_type=”simple” column_border_width=”none” column_border_style=”solid” column_padding_type=”default” gradient_type=”default” offset=”vc_hidden-xs”][vc_row_inner equal_height=”yes” content_placement=”top” column_margin=”default” column_direction=”default” column_direction_tablet=”default” column_direction_phone=”default” text_align=”left” row_position=”default” row_position_tablet=”inherit” row_position_phone=”inherit” overflow=”visible” pointer_events=”all”][vc_column_inner column_padding=”no-extra-padding” column_padding_tablet=”inherit” column_padding_phone=”inherit” column_padding_position=”all” flex_gap_desktop=”10px” column_element_direction_desktop=”default” column_element_spacing=”default” desktop_text_alignment=”default” tablet_text_alignment=”default” phone_text_alignment=”default” background_color_opacity=”1″ background_hover_color_opacity=”1″ background_image=”1449″ background_image_position=”center center” background_image_stacking=”default” enable_bg_scale=”true” background_image_loading=”default” column_backdrop_filter=”none” column_shadow=”none” column_border_radius=”10px” column_link_target=”_self” overflow=”visible” gradient_direction=”left_to_right” overlay_strength=”0.3″ width=”1\/1″ tablet_width_inherit=”default” animation_type=”default” enable_animation=”true” animation=”mask-reveal” animation_mask_direction=”top” animation_mask_shape=”straight” animation_easing=”default” bg_image_animation=”none” parallax_bg=”true” parallax_bg_speed=”medium” border_type=”simple” column_border_width=”none” column_border_style=”solid” column_padding_type=”default” gradient_type=”default”][divider line_type=”No Line” custom_height=”60vh”][\/vc_column_inner][\/vc_row_inner][\/vc_column][\/vc_row][vc_row type=”in_container” full_screen_row_position=”middle” column_margin=”20px” equal_height=”yes” content_placement=”middle” column_direction=”default” column_direction_tablet=”default” column_direction_phone=”default” bg_color=”#3b0a45″ scene_position=”center” constrain_group_1=”yes” text_color=”light” text_align=”left” row_border_radius=”10px” row_border_radius_applies=”bg” row_position_desktop=”default” row_position_tablet=”inherit” row_position_phone=”inherit” overflow=”visible” class=”lg-hidden” overlay_strength=”0.3″ gradient_direction=”left_to_right” shape_divider_position=”bottom” bg_image_animation=”none” gradient_type=”default” shape_type=””][vc_column column_padding=”padding-5-percent” column_padding_tablet=”inherit” column_padding_phone=”inherit” column_padding_position=”all” flex_gap_desktop=”10px” column_element_direction_desktop=”default” column_element_spacing=”default” desktop_text_alignment=”default” tablet_text_alignment=”default” phone_text_alignment=”default” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_backdrop_filter=”none” column_shadow=”none” column_border_radius=”none” column_link_target=”_self” column_position=”default” gradient_direction=”left_to_right” overlay_strength=”0.3″ width=”1\/2″ tablet_width_inherit=”default” animation_type=”default” bg_image_animation=”none” border_type=”simple” column_border_width=”none” column_border_style=”solid” column_padding_type=”default” gradient_type=”default” offset=”vc_hidden-lg vc_hidden-md vc_hidden-sm”][vc_row_inner equal_height=”yes” content_placement=”top” column_margin=”default” column_direction=”default” column_direction_tablet=”default” column_direction_phone=”default” text_align=”left” row_position=”default” row_position_tablet=”inherit” row_position_phone=”inherit” overflow=”visible” pointer_events=”all”][vc_column_inner column_padding=”no-extra-padding” column_padding_tablet=”inherit” column_padding_phone=”inherit” column_padding_position=”all” flex_gap_desktop=”10px” column_element_direction_desktop=”default” column_element_spacing=”default” desktop_text_alignment=”default” tablet_text_alignment=”default” phone_text_alignment=”default” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_backdrop_filter=”none” column_shadow=”none” column_border_radius=”none” column_link_target=”_self” overflow=”visible” gradient_direction=”left_to_right” overlay_strength=”0.3″ width=”1\/1″ tablet_width_inherit=”default” animation_type=”default” enable_animation=”true” animation=”fade-in-from-left” animation_easing=”default” bg_image_animation=”none” border_type=”simple” column_border_width=”none” column_border_style=”solid” column_padding_type=”default” gradient_type=”default” delay=”200″][vc_column_text css=”.vc_custom_1683810531375{margin-bottom: -1px !important;}”]\n

AI Visibility_<\/span><\/h1>\n[\/vc_column_text][divider line_type=”No Line” custom_height=”10″][divider line_type=”Full Width Line” line_thickness=”2″ divider_color=”white”][vc_custom_heading text=”Visibility and reputation in the age of AI” font_container=”tag:h4|font_size:16pt|text_align:left|line_height:22pt” use_theme_fonts=”yes”][\/vc_column_inner][\/vc_row_inner][\/vc_column][vc_column column_padding=”padding-5-percent” column_padding_tablet=”inherit” column_padding_phone=”inherit” column_padding_position=”left-right” flex_gap_desktop=”10px” column_element_direction_desktop=”default” column_element_spacing=”default” desktop_text_alignment=”default” tablet_text_alignment=”default” phone_text_alignment=”default” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_backdrop_filter=”none” column_shadow=”none” column_border_radius=”none” column_link_target=”_self” column_position=”default” gradient_direction=”left_to_right” overlay_strength=”0.3″ width=”1\/2″ tablet_width_inherit=”default” animation_type=”default” bg_image_animation=”none” border_type=”simple” column_border_width=”none” column_border_style=”solid” column_padding_type=”default” gradient_type=”default” offset=”vc_hidden-lg vc_hidden-md vc_hidden-sm”][vc_row_inner equal_height=”yes” content_placement=”top” column_margin=”default” column_direction=”default” column_direction_tablet=”default” column_direction_phone=”default” translate_y=”-40px” text_align=”left” row_position=”default” row_position_tablet=”inherit” row_position_phone=”inherit” overflow=”visible” pointer_events=”all”][vc_column_inner column_padding=”no-extra-padding” column_padding_tablet=”inherit” column_padding_phone=”inherit” column_padding_position=”all” flex_gap_desktop=”10px” column_element_direction_desktop=”default” column_element_spacing=”default” desktop_text_alignment=”default” tablet_text_alignment=”default” phone_text_alignment=”default” background_color_opacity=”1″ background_hover_color_opacity=”1″ background_image=”1449″ background_image_position=”center center” background_image_stacking=”default” enable_bg_scale=”true” background_image_loading=”default” column_backdrop_filter=”none” column_shadow=”none” column_border_radius=”10px” column_link_target=”_self” overflow=”visible” gradient_direction=”left_to_right” overlay_strength=”0.3″ width=”1\/1″ tablet_width_inherit=”default” animation_type=”default” enable_animation=”true” animation=”mask-reveal” animation_mask_direction=”top” animation_mask_shape=”straight” animation_easing=”default” bg_image_animation=”none” parallax_bg=”true” parallax_bg_speed=”medium” border_type=”simple” column_border_width=”none” column_border_style=”solid” column_padding_type=”default” gradient_type=”default”][divider line_type=”No Line” custom_height=”20vh”][\/vc_column_inner][\/vc_row_inner][vc_row_inner equal_height=”yes” content_placement=”top” column_margin=”default” column_direction=”default” column_direction_tablet=”default” column_direction_phone=”default” translate_y=”-40px” text_align=”left” row_position=”default” row_position_tablet=”inherit” row_position_phone=”inherit” overflow=”visible” pointer_events=”all” css=”.vc_custom_1680076901049{margin-top: 20px !important;}”][vc_column_inner column_padding=”no-extra-padding” column_padding_tablet=”inherit” column_padding_phone=”inherit” column_padding_position=”all” flex_gap_desktop=”10px” column_element_direction_desktop=”default” column_element_spacing=”default” desktop_text_alignment=”default” tablet_text_alignment=”default” phone_text_alignment=”default” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_backdrop_filter=”none” column_shadow=”none” column_border_radius=”none” column_link_target=”_self” overflow=”visible” gradient_direction=”left_to_right” overlay_strength=”0.3″ width=”1\/1″ tablet_width_inherit=”default” animation_type=”default” enable_animation=”true” animation=”fade-in” animation_easing=”default” bg_image_animation=”none” border_type=”simple” column_border_width=”none” column_border_style=”solid” column_padding_type=”default” gradient_type=”default” delay=”600″][divider line_type=”Full Width Line” line_thickness=”2″ divider_color=”white”][nectar_scrolling_text scroll_direction=”ltr” scroll_speed=”slow” text_color=”#04f8ce” text_repeat_number=”6″ text_repeat_divider=”custom” text_space_amount=”none” text_repeat_divider_scale=”full” style=”default” outline_applies_to=”text_only” overflow=”hidden” background_image_animation=”None” text_repeat_divider_custom=”\u00b7” custom_font_size=”2vh”]\n
Visibility and reputation in the age of AI<\/h5>\n[\/nectar_scrolling_text][\/vc_column_inner][\/vc_row_inner][\/vc_column][\/vc_row][vc_row type=”in_container” id=”publicacion” column_margin=”60px” equal_height=”yes” content_placement=”middle” top_padding=”6%” bottom_padding=”5%” text_color=”dark” text_align=”left” row_border_radius=”none”][vc_column width=”1\/3″ column_padding=”no-extra-padding” column_padding_position=”all” animation_type=”default”][image_with_animation image_url=”12829″ image_size=”full” animation_type=”entrance” animation=”Fade In” animation_movement_type=”transform_y” hover_animation=”none” alignment=”left” border_radius=”10px” box_shadow=”none” image_loading=”default”][\/vc_column][vc_column width=”2\/3″ column_padding=”padding-2-percent” column_padding_position=”left” animation_type=”default”][vc_column_text]\n

Publication 02_<\/span><\/span><\/h2>\n[\/vc_column_text][split_line_heading font_style=”h3″ content_alignment=”default” mobile_content_alignment=”inherit” animation_type=”line-reveal-by-space” link_target=”_self” text_content=”Health: Trust, Authority and Reputation in a sensitive environment”][\/split_line_heading][divider line_type=”No Line” custom_height=”20″][vc_column_text]\n

In any AI visibility strategy, authority matters. But in healthcare, it takes on a different way. It is not enough for an organisation to be visible, recognisable or active online. To be part of a credible response, it must be perceived as a reliable, legitimate and responsible source. This distinction is crucial because health information can influence perceptions, expectations, decisions or behaviours relating to people\u2019s wellbeing. AI systems do not remove this requirement. They amplify it. When a response incorporates information about a medical condition, a biomedical innovation, an active ingredient, a healthcare technology, a pharmaceutical company, a scientific society or a public health campaign, the user receives that information as part of a seemingly objective summary.<\/p>\n

If the source is inaccurate, overly promotional or taken out of context, the risk is not just to search engine rankings. It is a reputational risk. That is why, in healthcare, the question should not simply be how to appear in AI environments, but under what conditions it makes sense to appear.<\/p>\n

We take a closer look at the specific characteristics of the healthcare sector and the variables that influence its positioning and reputation in the age of AI.<\/p>\n[\/vc_column_text][divider line_type=”No Line” custom_height=”10″][nectar_btn size=”large” open_new_tab=”true” button_style=”regular” button_color_2=”Accent-Color” icon_family=”none” text=”Download it” url=”https:\/\/berbes.com\/wp-content\/uploads\/2026\/11\/ai-visibility-02-health-trust-authority-and-reputation.pdf”][\/vc_column][\/vc_row][vc_row type=”in_container” id=”publicacion-01″ column_margin=”60px” equal_height=”yes” content_placement=”middle” top_padding=”6%” bottom_padding=”5%” text_color=”dark” text_align=”left” row_border_radius=”none”][vc_column width=”1\/3″ column_padding=”no-extra-padding” column_padding_position=”all” animation_type=”default”][image_with_animation image_url=”12827″ image_size=”full” animation_type=”entrance” animation=”Fade In” animation_movement_type=”transform_y” hover_animation=”none” alignment=”left” border_radius=”10px” box_shadow=”none” image_loading=”default”][\/vc_column][vc_column width=”2\/3″ column_padding=”padding-2-percent” column_padding_position=”left” animation_type=”default”][vc_column_text]\n

Publication 01_<\/span><\/span><\/h2>\n[\/vc_column_text][split_line_heading font_style=”h3″ content_alignment=”default” mobile_content_alignment=”inherit” animation_type=”line-reveal-by-space” link_target=”_self” text_content=”The search no longer ends with a single click: from traffic to influence”][\/split_line_heading][divider line_type=”No Line” custom_height=”20″][vc_column_text]\n

For years we have focused on gaining visibility in search engines, achieve rankings, attract traffic and turn visits into opportunities. That work is still necessary, but it no longer explains everything. A new layer has emerged between the user and the source: generative systems that interpret, synthesise and present answers before the user reaches a website, if they reach it at all. The question is no longer just how to appear on Google. It is how to make AI systems correctly understand who an organisation is, which topics it has authority on, which sources validate its role, and in which contexts it deserves to be part of an answer.<\/p>\n

At BERB\u0112S we analyse how traffic is ceasing to be the only indicator of visibility, and the growing importance of the interplay between content, brand, reputation, external authority and artificial intelligence systems.<\/p>\n

We invite you to read this document to learn more about the new logic of visibility and reputation in the age of AI.<\/p>\n[\/vc_column_text][divider line_type=”No Line” custom_height=”10″][nectar_btn size=”large” open_new_tab=”true” button_style=”regular” button_color_2=”Accent-Color” icon_family=”none” text=”Download it” url=”https:\/\/berbes.com\/wp-content\/uploads\/2026\/11\/ai-visibility-01-the-search-no-longer-ends-with-a-single-click-from-traffic-to-influence.pdf”][\/vc_column][\/vc_row][vc_row type=”full_width_background” id=”descargas” bg_color=”#f8f8f8″ top_padding=”6%” bottom_padding=”5%” text_color=”dark” text_align=”left” row_border_radius=”none”][vc_column width=”1\/1″ column_padding=”no-extra-padding” animation_type=”default”][vc_column_text]\n

Downloads_<\/span><\/span><\/h2>\n

Access all the publications in the series \u201cVisibility and reputation in the age of AI\u201d<\/p>\n[\/vc_column_text][divider line_type=”No Line” custom_height=”30″][vc_row_inner equal_height=”yes” content_placement=”top” column_margin=”30px” text_align=”left”][vc_column_inner width=”1\/4″ column_padding=”padding-3-percent” column_padding_position=”all” background_color=”#ffffff” background_color_opacity=”1″ column_border_radius=”10px” animation_type=”default”][image_with_animation image_url=”12829″ image_size=”full” animation_type=”entrance” animation=”Fade In” animation_movement_type=”transform_y” hover_animation=”none” alignment=”center” border_radius=”10px” box_shadow=”none” image_loading=”default”][divider line_type=”No Line” custom_height=”15″][vc_column_text]\n

Publication 02<\/h6>\n

3 November 2026<\/p>\n

Health: Trust, Authority and Reputation in a sensitive environment<\/h4>\n[\/vc_column_text][divider line_type=”No Line” custom_height=”10″][nectar_btn size=”medium” open_new_tab=”true” button_style=”regular” button_color_2=”Accent-Color” icon_family=”none” text=”Download it” url=”https:\/\/berbes.com\/wp-content\/uploads\/2026\/11\/ai-visibility-02-health-trust-authority-and-reputation.pdf”][\/vc_column_inner][vc_column_inner width=”1\/4″ column_padding=”padding-3-percent” column_padding_position=”all” background_color=”#ffffff” background_color_opacity=”1″ column_border_radius=”10px” animation_type=”default”][image_with_animation image_url=”12827″ image_size=”full” animation_type=”entrance” animation=”Fade In” animation_movement_type=”transform_y” hover_animation=”none” alignment=”center” border_radius=”10px” box_shadow=”none” image_loading=”default”][divider line_type=”No Line” custom_height=”15″][vc_column_text]\n

Publication 01<\/h6>\n

27 October 2026<\/p>\n

The search no longer ends with a single click: from traffic to influence<\/h4>\n[\/vc_column_text][divider line_type=”No Line” custom_height=”10″][nectar_btn size=”medium” open_new_tab=”true” button_style=”regular” button_color_2=”Accent-Color” icon_family=”none” text=”Download it” url=”https:\/\/berbes.com\/wp-content\/uploads\/2026\/11\/ai-visibility-01-the-search-no-longer-ends-with-a-single-click-from-traffic-to-influence.pdf”][\/vc_column_inner][vc_column_inner width=”1\/4″ column_padding=”no-extra-padding” animation_type=”default”][\/vc_column_inner][vc_column_inner width=”1\/4″ column_padding=”no-extra-padding” animation_type=”default”][\/vc_column_inner][\/vc_row_inner][\/vc_column][\/vc_row][vc_row type=”full_width_content” full_screen_row_position=”middle” column_margin=”default” column_direction=”default” column_direction_tablet=”default” column_direction_phone=”default” scene_position=”center” text_color=”dark” text_align=”left” row_border_radius=”none” row_border_radius_applies=”bg” row_position_desktop=”default” row_position_tablet=”inherit” row_position_phone=”inherit” overflow=”hidden” advanced_gradient_angle=”0″ overlay_strength=”0.3″ gradient_direction=”left_to_right” shape_divider_position=”bottom” bg_image_animation=”none” gradient_type=”default” shape_type=””][vc_column column_padding=”no-extra-padding” column_padding_tablet=”inherit” column_padding_phone=”inherit” column_padding_position=”all” flex_gap_desktop=”10px” column_element_direction_desktop=”default” column_element_spacing=”default” desktop_text_alignment=”default” tablet_text_alignment=”default” phone_text_alignment=”default” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_backdrop_filter=”none” column_shadow=”none” column_border_radius=”none” column_link_target=”_self” column_position=”default” gradient_direction=”left_to_right” overlay_strength=”0.3″ width=”1\/1″ tablet_width_inherit=”default” animation_type=”default” bg_image_animation=”none” border_type=”simple” column_border_width=”none” column_border_style=”solid”][vc_row_inner column_margin=”none” column_direction=”default” column_direction_tablet=”default” column_direction_phone=”default” text_align=”left” row_position=”default” row_position_tablet=”inherit” row_position_phone=”inherit” overflow=”visible” pointer_events=”all”][vc_column_inner column_padding=”no-extra-padding” column_padding_tablet=”inherit” column_padding_phone=”inherit” column_padding_position=”all” flex_gap_desktop=”10px” column_element_direction_desktop=”default” column_element_spacing=”default” centered_text=”true” desktop_text_alignment=”default” tablet_text_alignment=”default” phone_text_alignment=”default” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_backdrop_filter=”none” column_shadow=”none” column_border_radius=”none” column_link_target=”_self” overflow=”visible” advanced_gradient_angle=”0″ gradient_direction=”left_to_right” overlay_strength=”0.3″ width=”1\/1″ tablet_width_inherit=”default” animation_type=”parallax” animation_movement_type=”transform_x” column_parallax_intensity=”3.5″ persist_movement_on_mobile=”true” bg_image_animation=”none” border_type=”simple” column_border_width=”none” column_border_style=”solid” gradient_type=”default”][nectar_scrolling_text scroll_direction=”ltr” scroll_speed=”slowest” text_color=”#000000″ text_repeat_number=”4″ text_repeat_divider=”space” text_space_amount=”default” style=”text_outline” outline_thickness=”ultra-thin” outline_applies_to=”text_only” overflow=”visible” background_image_animation=”None” custom_font_size=”13vw” custom_font_size_mobile=”20vw”]\n

AI VISIBILITY<\/em><\/h1>\n[\/nectar_scrolling_text][\/vc_column_inner][\/vc_row_inner][\/vc_column][\/vc_row]\n","protected":false},"excerpt":{"rendered":"

[vc_row type=”in_container” full_screen_row_position=”middle” column_margin=”20px” equal_height=”yes” content_placement=”middle” column_direction=”default” column_direction_tablet=”default” column_direction_phone=”default” bg_color=”#3b0a45″ scene_position=”center” constrain_group_1=”yes” text_color=”light” text_align=”left” row_border_radius=”10px” row_border_radius_applies=”bg” row_position_desktop=”default” row_position_tablet=”inherit” row_position_phone=”inherit” overflow=”visible” class=”xs-hidden” overlay_strength=”0.3″ gradient_direction=”left_to_right” shape_divider_position=”bottom” bg_image_animation=”none” gradient_type=”default” shape_type=””][vc_column column_padding=”padding-4-percent” column_padding_tablet=”inherit” column_padding_phone=”inherit”…<\/p>\n","protected":false},"author":1,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"footnotes":""},"class_list":["post-12787","page","type-page","status-publish"],"yoast_head":"\nAI Visibility - Berb\u00e9s :: Marcas Saludables<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/berbes.com\/en\/ai-visibility\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"AI Visibility - Berb\u00e9s :: Marcas Saludables\" \/>\n<meta property=\"og:description\" content=\"[vc_row type=”in_container” full_screen_row_position=”middle” column_margin=”20px” equal_height=”yes” content_placement=”middle” column_direction=”default” column_direction_tablet=”default” column_direction_phone=”default” bg_color=”#3b0a45″ scene_position=”center” constrain_group_1=”yes” text_color=”light” text_align=”left” row_border_radius=”10px” row_border_radius_applies=”bg” row_position_desktop=”default” row_position_tablet=”inherit” row_position_phone=”inherit” overflow=”visible” class=”xs-hidden” overlay_strength=”0.3″ gradient_direction=”left_to_right” shape_divider_position=”bottom” bg_image_animation=”none” gradient_type=”default” shape_type=””][vc_column column_padding=”padding-4-percent” column_padding_tablet=”inherit” column_padding_phone=”inherit”...\" \/>\n<meta property=\"og:url\" content=\"https:\/\/berbes.com\/en\/ai-visibility\/\" \/>\n<meta property=\"og:site_name\" content=\"Berb\u00e9s :: Marcas Saludables\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/BERBEScom\/\" \/>\n<meta property=\"article:modified_time\" content=\"2026-11-03T16:17:14+00:00\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:site\" content=\"@berbescom\" \/>\n<meta name=\"twitter:label1\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data1\" content=\"19 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/berbes.com\\\/en\\\/ai-visibility\\\/\",\"url\":\"https:\\\/\\\/berbes.com\\\/en\\\/ai-visibility\\\/\",\"name\":\"AI Visibility - Berb\u00e9s :: Marcas Saludables\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/berbes.com\\\/en\\\/#website\"},\"datePublished\":\"2026-10-26T12:20:17+00:00\",\"dateModified\":\"2026-11-03T16:17:14+00:00\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/berbes.com\\\/en\\\/ai-visibility\\\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/berbes.com\\\/en\\\/ai-visibility\\\/\"]}]},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/berbes.com\\\/en\\\/ai-visibility\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\\\/\\\/berbes.com\\\/en\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"AI Visibility\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/berbes.com\\\/en\\\/#website\",\"url\":\"https:\\\/\\\/berbes.com\\\/en\\\/\",\"name\":\"Berb\u00e9s :: Marcas Saludables\",\"description\":\"La agencia de comunicaci\u00f3n para el sector Salud\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/berbes.com\\\/en\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"AI Visibility - Berb\u00e9s :: Marcas Saludables","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/berbes.com\/en\/ai-visibility\/","og_locale":"en_US","og_type":"article","og_title":"AI Visibility - Berb\u00e9s :: Marcas Saludables","og_description":"[vc_row type=”in_container” full_screen_row_position=”middle” column_margin=”20px” equal_height=”yes” content_placement=”middle” column_direction=”default” column_direction_tablet=”default” column_direction_phone=”default” bg_color=”#3b0a45″ scene_position=”center” constrain_group_1=”yes” text_color=”light” text_align=”left” row_border_radius=”10px” row_border_radius_applies=”bg” row_position_desktop=”default” row_position_tablet=”inherit” row_position_phone=”inherit” overflow=”visible” class=”xs-hidden” overlay_strength=”0.3″ gradient_direction=”left_to_right” shape_divider_position=”bottom” bg_image_animation=”none” gradient_type=”default” shape_type=””][vc_column column_padding=”padding-4-percent” column_padding_tablet=”inherit” column_padding_phone=”inherit”...","og_url":"https:\/\/berbes.com\/en\/ai-visibility\/","og_site_name":"Berb\u00e9s :: Marcas Saludables","article_publisher":"https:\/\/www.facebook.com\/BERBEScom\/","article_modified_time":"2026-11-03T16:17:14+00:00","twitter_card":"summary_large_image","twitter_site":"@berbescom","twitter_misc":{"Est. reading time":"19 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"WebPage","@id":"https:\/\/berbes.com\/en\/ai-visibility\/","url":"https:\/\/berbes.com\/en\/ai-visibility\/","name":"AI Visibility - Berb\u00e9s :: Marcas Saludables","isPartOf":{"@id":"https:\/\/berbes.com\/en\/#website"},"datePublished":"2026-10-26T12:20:17+00:00","dateModified":"2026-11-03T16:17:14+00:00","breadcrumb":{"@id":"https:\/\/berbes.com\/en\/ai-visibility\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/berbes.com\/en\/ai-visibility\/"]}]},{"@type":"BreadcrumbList","@id":"https:\/\/berbes.com\/en\/ai-visibility\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/berbes.com\/en\/"},{"@type":"ListItem","position":2,"name":"AI Visibility"}]},{"@type":"WebSite","@id":"https:\/\/berbes.com\/en\/#website","url":"https:\/\/berbes.com\/en\/","name":"Berb\u00e9s :: Marcas Saludables","description":"La agencia de comunicaci\u00f3n para el sector Salud","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/berbes.com\/en\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"}]}},"_links":{"self":[{"href":"https:\/\/berbes.com\/en\/wp-json\/wp\/v2\/pages\/12787","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/berbes.com\/en\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/berbes.com\/en\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/berbes.com\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/berbes.com\/en\/wp-json\/wp\/v2\/comments?post=12787"}],"version-history":[{"count":5,"href":"https:\/\/berbes.com\/en\/wp-json\/wp\/v2\/pages\/12787\/revisions"}],"predecessor-version":[{"id":12836,"href":"https:\/\/berbes.com\/en\/wp-json\/wp\/v2\/pages\/12787\/revisions\/12836"}],"wp:attachment":[{"href":"https:\/\/berbes.com\/en\/wp-json\/wp\/v2\/media?parent=12787"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}